Twitter Marketing Secrets – Learn How to Use Twitter to Market Your Business

What is Twitter? Twitter is a Social Media site where you “follow” people and then gain “followers” that is people who follow you back.

What does this mean? This means that you can build a list of people who follow you who you then can send messages to either directly or as a “tweet” which is available to your entire following. You can do this very quickly and simply without having any spam filters or any other interference typically associated with emailing.

Why is this so good? This is so good because it means you can quickly and effectively build a targeted list of followers who you can then send your advertising to.

What is the Catch? As with everything there are catches which is why you need training in how best to use Twitter. Some of the catches include:

Twitter has limits on how many people you add and how you add them per day.

You can’t just get a list and send them your ad and expect them to read and like what you are doing. Remember this is Social Media not selling 101.

There are some good automation tools out there but there are also some bad ones you need to avoid.

You need to learn how to either produce good content of your own or at the very least find other peoples content which you can then pass on to your followers.

You very limited space in which to pass on your message so it must be concise and catchy, and that is not as easy as it sounds.

How do I find people who are interested in what I have to say? There are many different ways but two of the simplest are to follow the followers of the “gurus” like Mike Dillard, Ann Sieg, Randy Gage and many more like them.

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The next method I prefer is to go and find people that you think maybe interested in what you are doing. You do this by searching for specific keywords such as MLM or dog handlers depending obviously on what your purpose is in the first place. You then simply add the followers that Twitter comes up with for you to add.

How do I find good content to Tweet? (Remember, we are trying to give people value not just blast them with our ads) This can also be fairly easy. If you are not at the stage of writing or doing your own content then simply go and find someone else’s (DO NOT PLAGIARIZE).

You can then either adapt their content and put your own spin on it or you can just use what they have done always leaving their name attached while still providing your list with good content that they associate with you.

What tools are good automation devices? I like Socialoopmh.com for automating tweets and managing direct messages amongst other things (there is a free and paid version but start with the free as it works well).

To shorten links use bit.ly.com you will understand why this is necessary when you open your account and start posting.

I also have just started using BruteForceTwitter, it looks good for finding followers automatically but I haven’t spent enough time on it yet to recommend it completely.

So that’s Twitter in brief. There is obviously a lot more to learn about so I hope to see you again.

Patrick &

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