Understanding Why Large Companies Use Twitter Marketing

Many wonder why large companies use Twitter marketing. If you really think about it, it is quite simple. They want more input on what people are feeling and thinking about their company. One can go on line and learn all about the large companies, but there are web sites that do not allow you to type your opinion. And believe or not they want your input, whether it is positive or negative.

Starbucks uses Twitter marketing all the time. They can put in promotions, give coupons away and such. Jet Blue airlines gives their Twitter followers information about flights, take off and landings. They even will tell you who will be on duty when you are ready to fly. Many frequent flyers will request certain people because they have flown with them before and liked them.

Comcast is another large company that uses Twitter marketing. They actually have a real person picture instead of just their logo on their Twitter page. Comcast is one of the largest cable companies in the United States and they want to stay in touch with their customers. Even Ford Motor Company is on Twitter. They want to hear feed back from their customers in regards to their cars, trucks, customer service, etc.

One of the largest food stores nationwide, Whole Foods Market uses Twitter marketing to reach thousands of people. They want their customers and potential customers what they are offering. Many new foods come in the markets and they are invited to their events. Believe it or not even H&R Block is on Twitter. They will contact their customers and invite them to ask questions about their taxes.

We all remember Southwest Airlines and their bad press about Kevin Smith being to fat to fly. Some say it was not really bad press, but it boosted the airline sales. This was all done on Twitter and it was great marketing. Using the Twitter marketing, people can now find outstanding travel deals. From the best hotels to stay at in the city they are traveling to, to the best chicken fried steak and where it is. Travel agents use Twitter to give their customers a step up on good deals and when to fly. This is a great tool to use if you have to fly all over the world. Before you land, you will know what’s what.

If one is an avid reader, there are large book publishers that will notify you of upcoming books you must read. They will give a very short take of the book and the price, where you can buy it and when it will be coming out. More and more writers have Twitter and sometimes will send you their latest book title, hoping you will go out and buy their book. Ever thought about large newspapers using Twitter marketing? Sure they do. The more copies they sell the bigger their profits. So they want to let everybody know about them. There are hundreds of large companies using Twitter marketing. Some say it is the only way to go now.

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